Built for the Buyer, Not the Seller
How we developed a franchise education programme that serves the interests of the person making the investment.
The Information Environment Around Franchise Investment
When someone in Poland begins researching franchise opportunities, they encounter a particular information landscape. Franchise directories present networks in their best light. Franchise consultants, regardless of how they describe their role, typically earn fees when a deal closes. Franchise exhibitions are organised and funded by networks seeking franchisees. The franchisor's own sales team is, naturally, representing the franchisor.
This is not a criticism of any of these parties. It is simply a structural reality. The information available to a prospective franchisee is predominantly produced by people with a financial interest in a particular outcome.
Independent analysis of franchise opportunities in the Polish market is genuinely difficult to find. Legal advice can be obtained, but lawyers are not franchise analysts. Accountants can review numbers, but they need a framework to know which numbers to interrogate.
How the Programme Was Constructed
Legal Source Material
The legal content in Module Four is built directly from publicly available Polish legal texts. The Polish Civil Code provisions governing contracts, the principles applicable to ongoing commercial relationships, and published judicial decisions form the foundation. We do not interpret the law for you. We explain what the texts say and what that means practically for a franchise agreement.
Market-Specific Financial Benchmarks
The break-even module uses cost structures relevant to operating a business in Poland. ZUS social insurance contributions for business owners and employees, commercial lease structures typical in Polish cities of different sizes, current minimum wage regulations, and sector-specific cost patterns. These inputs are drawn from publicly available sources including GUS data and published regulatory schedules.
Structured Interview Frameworks
The franchisee interview module draws on principles of investigative research and structured qualitative inquiry. Questions are designed to elicit information that franchisees may not volunteer spontaneously but will share when asked directly and in the right sequence. The framework accounts for the fact that some franchisees may feel constrained by their agreements.
Fee Analysis Framework
Module Two on fee structures is built around observable patterns in the Polish franchise market rather than claims about any specific network. The framework allows you to assess whether a particular fee structure falls within ranges that are typical, and to identify elements that warrant specific explanation from the franchisor before you proceed.
What Independence Means in Practice
We do not represent any franchise network. We do not receive referral fees, introduction commissions, or any form of payment from franchise networks or their representatives. We do not broker franchise deals. The programme is funded entirely by course fees paid by participants.
This structure means our content has no incentive to present any franchise opportunity favourably. The frameworks we teach are designed to identify weaknesses in franchise propositions, not to smooth the path to a signature.
If you complete this programme and conclude that no franchise opportunity currently available to you meets the standards the course helps you establish, that is a valid outcome. A well-informed decision not to proceed is as valuable as a well-informed decision to invest.
Explore the Programme in Detail
The Site Assessment page explains how to evaluate whether this programme is relevant to your current situation and what to expect from each module.